SINCE1975
ELEVATE SKIN TO THE
HEIGHT OF
HAUTE COUTURE
The beginnings of THE GINZA
THE GINZA first opened its doors as a fashion boutique in Ginza, Tokyo in 1975, offering select brands and items that showcased modern fashion, art and culture from around the world. Then, as now, the brand looked to maximum quality and elegant minimalism, dismantling the monolithic concept of luxury. The brand established its values of true affluence and beauty, which remain at its heart today. Adopting design codes inspired by gridded streets, THE GINZA nods to the soul of the city where it began.
THE GINZA skincare
The boutique’s fashion-forward clientele deeply understood the brand philosophy and aesthetics. Through the relationship between THE GINZA and these discerning clients, shared perceptions of authenticity and beauty arose. The brand developed the essential value that one’s fashion sense and complexion are two components of beauty. Inspired by the feel of the finest silk on skin, THE GINZA has aimed to deliver the ultimate skincare experience since 2002.
Formulas that focus on the essence of a beautiful complexion stir the senses while creating vibrant, healthy-looking skin.
1st edition of product catalog and package design
Elevate Skin to the Height of Haute Couture
Driven by the quest to create beauty and brought to life through refined Japanese craftsmanship, THE GINZA is rooted in the science of skin’s physiological functions. At every stage, from ingredient discovery to product development, the brand employs its revolutionary techniques and research methods, achieving skincare that feels almost bespoke.
Like haute couture made specifically for you, The GINZA formulas are crafted to support the skin in nurturing its ability to sense and adapt to its condition, helping to reveal beauty that transcends age, skin type, or condition.
The formulas of THE GINZA
THE GINZA Hybrid Gel Oil is the brand’s hero product and leads to a refined, hydrated, rosy-looking complexion that feels silky smooth to the touch. A fusion formula of gel and oil that feels absorbed the moment it touches your skin.
THE GINZA Empowerizer is a pioneering prestige cream that moisturizes skin in the now for healthy-looking skin in the future.
Six-week intensive treatment THE GINZA Essence Empowering is a pair of formulas, one that protects from UV rays in the day and supports your beauty rhythm at night.
The brand has evolved into a champion of essentialist skincare,
dedicated to those who recognize and choose their own standards and go after what they want. Sophisticated and effective, THE GINZA offers exquisite formulas that enhance empowered, glowing skin.
Essentialist skincare.
Empowered, glowing skin.
THE GINZA
